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Apr, 2014

Kenyan Brands Embracing Instagram

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With visuals come brand affinity and engagement, and that is one of the reasons brands are embracing Instagram. People, Kenyans in this context, are joining this platform at a significant rate nowadays. Instagram is where brands often tell their inside story in pictures and short videos. On Google Play Store, the Android apps marketplace, Instagram is currently the 7th top free app, ahead of Twitter, OLX and Skype. WhatsApp still tops that chart, but that is a story for another day. Kenyans brands have embraced social media quite recommendably, but […]

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1

Apr, 2014

Pinterest: Why You Should Care

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Have you heard of Pinterest? Have you tried it out? I remember the first time I got in was only because I was writing an article on it. At first it struck me as something that would not help me in any way. After a while, it became my go-to place for research on all things visual. Pretty soon, it was first on the list of sites I visit when I am extremely bored. Pinterest is… So what’s Pinterest? It is a site that lets you scroll through endless pins […]

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13

Mar, 2014

10 Interesting Facts About Kenyans and the World Wide Web

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Kenyans love the World Wide Web. Even late adopters are fully embracing it for answers and business solutions. As it turns 25 this year, here are some interesting facts about Kenya on the Web. 1. The most visited website is – you guessed it – Google. Kenyans just love finding out! Second site – you also guessed right – Facebook. Let’s just say Kenyans are pretty social folks. Third site; YouTube. Oh yes, we all love videos. Who needs TV anymore when you can catch your favorite show at your convenience? […]

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